Logic Model Component:
Captures the number and type of a KM output that has been distributed
This indicator captures the number and type (such as document copies or email announcements) of a KM output that has been distributed. Use of existing lists indicates that this is an initial and direct distribution or dissemination from the original developer of the output, such as an organization or project, Distribution of the output can be by mail, in person, online, or via any other medium. Electronic distribution of copies includes various file formats, such as PDF, TXT, PPT, or HTML.
Quantitative data on the number of hard/paper or electronic copies distributed by language, types/formats of the product, how/where the copies were distributed, and dates distributed.
Creating a database designed specifically to track distribution/dissemination numbers is helpful.
• Number of copies of an implementation guide distributed
• Number of notifications emailed announcing a new issue of an online journal
During the four-day Global Newborn Health Conference, the Twitter hashtag #Newborn2013 had an estimated reach of 2,979,300. It generated approximately 10,423,631 impressions and was tweeted over 1686 times by more than 650 contributors.
Since 2007, 500,000 copies of the Family Planning: A Global Handbook for Providers have been distributed. The handbook is available in nine languages: English, French, Portuguese, Russian, Spanish, Swahili, Romanian, Hindi, and Farsi. Recently the handbook was made into an online resource, with digital downloads available for mobile devices. As a result, the number requests for paper copies have steadily decreased. Having the data and the timeline of dissemination helped explain why the changes that occurred were due to interest in the new distribution channel, not the lack of interest in the handbook.